Men vs Women

That age-old battle.

At its epicentre are solutions to the problem; creative collaboration, creative partnerships and a new breed of warrior. These largely unexplored critical components, Burger King, MacDonalds proven, are making real headway in an emerging brave new world of creativity. Begging the question, is gender inequality on the wane – in similar fashion to the traditional Ad Industry which spawned this bias to sell nylons?

The march of invention has clothed mankind with powers of which a century ago the boldest imagination could not have dreamt
― Henry George

Five Seas Hotel. Left to right; Nadya Powell, Satoko Takada, Sonia Bhatnagar, Christina Knight and Jennifer Siebel Newsom are the International panel of Ad industry women discussing, The Changing Role of Women in Creative Leadership.
Five Seas Hotel. What you call love, was invented by guys like me. To sell nylons.
Five Seas Hotel. Getting to the reality of gender biased prevalence in the Ad industry, the panel interactively engages with a predominant female audience. In 1880 Mathilde C. Weil opened her M.C. Weil Agency in New York. She was America’s first Ad woman.

It takes a lot of time to be a genius. You have to sit around so much, doing nothing, really doing nothing
― Gertrude Stein

Including the camera men, less than 10 males were in attendance at the Five Seas Hotel discussions. One man engages the panel. One thing we miss more than anything else is empathy.
Five Seas Hotel. Raised questions. New study shows nearly 22,000 publicly traded companies in 91 countries correlated, … women in the highest corporate offices increases profitability … How many Ad companies involved in this study?

It is with children that we have the best chance of studying the development of logical knowledge
― Jean Piaget

Five Seas Hotel. Creative Director and author of Mad Women: A Herstory of Advertising, Christina Knight discusses maternity protection and tells how she had to bringing her child to work, then everyone started to do it.
Five Seas Hotel. Creative Director for McCann Erickson, Japan Satoko Takada presents a personal example of age discrimination in the Ad Industry. The creative outcome will change because women add a whole new dimension to a company. As will transgendered and people of colour.

We must not allow other people’s limited perceptions to define us
― Virginia Satir

Five Seas Hotel. Despondently, almost 60% of companies reviewed in 2016 study had no female board members. More than 50% had no female executives. Under 5% had a female chief executive.
Five Seas Hotel. Jennifer delivers a compelling call to action, Men … really use your voice to stand up for Women.

The world is moved along, not only by the mighty shoves of its heroes, but also by the aggregate of tiny pushes of each honest worker
― Helen Keller

Five Seas Hotel. Soon-to-be-Mum and event co-host, Laurel Stark Akman from 3% sounds out ‘microactions’ to support parenthood in agencies and thanks everyone for attending.
Five Seas Hotel. The panel, happily joined by event co-host Stephanie Redish Hofmann from Google (far left).

As long as poverty, injustice and gross inequality persist in our world, none of us can truly rest
― Nelson Mandela

Five Seas Hotel. The panel receive well deserved applause and standing ovation.


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